Fable

Design, animate, and ship under one roof

Compose incredible motion content with all the tools you need, and export to any format without leaving the browser.

• Design, compose, and edit: Everything you need to create expressive content – all within an interface that’s a joy to use.
• Pro-grade motion within reach: Drag n’ drop presets to animate fast, and control a full motion engine to tell engaging stories that go way beyond standard video editing.
• Control generative AI: Design and animate in a real-time partnership with generative AI. It's AI designed for designers.
• Ship everywhere: Export GIFs, MP4s, Lottie, ProRes, and more, right from Fable. Use easy presets or configure with advanced options.

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Bring everyone into the narrative

Empower the creative organization with a motion design system. Control for designers. Cohesion for teams. Consistency for brands.

• Everyone in the same place: Organize work in one unified space, so the organization can stay on track and collaborate with a central source of truth.
• Reusable assets & components: Create shared libraries and components so the team can ship faster while keeping content on-brand.
• On-canvas feedback and sign off: Collaborate with stakeholders, inline, without sharing exports or using other review platforms.
• Scale content with consistency: Turn any project into a template that empowers other teams scale on-brand content without a motion degree – freeing up design for what they do best.